Great article, Barry – thanks for sharing!

I agree that these five desires are widespread and indeed troublesome. And I find my younger self in this list very well.

But knowing about these desires keeps us aware that others can exploit them. Thanks for highlighting this.

As I read your article, I remembered a classic by Robert Cialdini “Influence”. He writes about different ways of how others can exploit evolutionary shortcomings of our psyche: the desire for social proof, reciprocation, etc.

--

--

Tech Entrepreneur, Writer, and Award-Winning Economist | Sharpen your leadership skills with my free newsletter: https://link.headlite.cc/mybestarticles.

Love podcasts or audiobooks? Learn on the go with our new app.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store